If you want to get verified on TikTok, the application is the easy part. Making sure your request is approved will be a little trickier.
Sustainable underwear brand Pantee earned top-tier press coverage and doubled social engagement with a campaign against impulse buying.
Add a trending TikTok sound to your video, and you’ll enter into a larger conversation happening around that audio.
Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that boosts your brand.
Social media optimization techniques can help you do what you're doing even better, from improving engagement to gaining new followers.
UGC creators make content that looks like traditional UGC — but brands will pay for the sales boosts their content can generate.
A social media ecommerce strategy can help you build brand awareness, communicate with customers, and generate more sales for your online store.
Engagement rate is the best way to tell if your audience cares about what you're posting on social media and what they want to see more of.
When it comes to achieving your marketing goals, Twitter is a powerful tool. Find out what it takes to create a winning Twitter marketing strategy.
Employee advocacy on social is the key to showing off your company culture, hiring the very best, and keeping them around.
Scroll-stopping NEW stats on social, ads, ecommerce, and more. Get them all (and more) in the October update of the Digital 2022 Report.
Social takes a huge psychological toll. Learn how overexposure can affect your brain and the steps you can take to protect your mental health.
It's important for businesses to show up on National Day for Truth and Reconciliation. The NWAC's CEO explains how to get it right.